I'm a Beauty Director—30 Products on My (Somewhat-Unhinged) Summer Wish List

Meet my 10/10 staples.

from Latest from Who What Wear https://ift.tt/x8w1yVu

The Easy Summer Uniform We All Forgot About Just Became Cool Again

The past meets the present.

from Latest from Who What Wear https://ift.tt/kRBGz5M

Lucky Me—3 of My Tried-and-True Summer Beauty Staples Are Majorly on Sale RN

From a do-it-all SPF to a glow-boosting body butter.

from Latest from Who What Wear https://ift.tt/NekG7H2

I'm a Shopping Director, and I Think These Are the 31 Nordstrom Items That Will Sell Out by July 31

Popular picks.

from Latest from Who What Wear https://ift.tt/X79SZV3

Not Skinny, Not Wide-Leg—the Specific Denim Trend Frequent Flyers Always Wear to the Airport With Trainers

"Just right" jeans.

from Latest from Who What Wear https://ift.tt/HLJWric

Fashion People Have Worn These Low-Key, Affordable Sandals For Decades to Make Their Outfits Look Cool

Flip-flop lovers, this one's for you.

from Latest from Who What Wear https://ift.tt/C4aeXNw

I'm a Beauty-Obsessed F1 Fan—Here Are 20 Nail Designs I'm Texting to My Nail Tech

I'm repping these teams all season long.

from Latest from Who What Wear https://ift.tt/9p5cLXl

I'm a 4'11" Fashion Editor Who Wants to Look Chic and In-the-Know This Summer—7 Trends That Will Work

Heatwave, I'm ready for you.

from Latest from Who What Wear https://ift.tt/SIpF06A

This At-Home Facial is Loved By Hailey And Bella—And It's Basically Free

You have to see these before and afters.

from Latest from Who What Wear https://ift.tt/yBxTPEI

This Is the Trendy Bag Shape Fashion People in NYC Are Fawning Over Right Now

Function meets fashion.

from Latest from Who What Wear https://ift.tt/NYZVeAM

Kendall Jenner Wore an Elegant Yet Seductive Dress Trend to Jeff Bezos's Wedding in Venice

See what all of the Kardashians and Jenners wore.

from Latest from Who What Wear https://ift.tt/opbaBlj

Sorry Not Sorry —30 Makeup, Skin, and Haircare Finds That Will Eventually Fill My Bank Statement

Beauty haul incoming.

from Latest from Who What Wear https://ift.tt/4bSL2HJ

Spotted in Venice: Kylie Jenner Just Wore Summer’s Most Controversial Dress Trend

We approve.

from Latest from Who What Wear https://ift.tt/ETqzVf0

It's Here: The Next Major It Sneaker of 2025

It's Here: The Next Major It Sneaker of 2025

from Latest from Who What Wear https://ift.tt/UJin8Tm

Rita Ora's Must Haves: From Her Favorite Water Bottle to a $7 Lavender Mist

If You're Over Kitten Heels, This French-Girl Heel Trend Is What Stylish People Are Wearing Instead

Spotted on Charlize Theron.

from Latest from Who What Wear https://ift.tt/MkvmPgO

Every Fashion Person Is Packing This Pretty 2-Piece Outfit for Trips to Italy

Summer trips, that is.

from Latest from Who What Wear https://ift.tt/NSL4uOj

I'm in Shock That These 15 Chic Designer Items Are on Super Sale at Nordstrom Right Now

Up to 60% off.

from Latest from Who What Wear https://ift.tt/mkOFz8y

Rihanna and Taylor Swift Officially Endorsed the Jelly Shoes Trend - Shop It Here

At this point, every day feels synonymous with a new fashion trend. Whether it's a resurgence or something entirely fresh, you can expect to see at least one hot topic du jour on your FYP each morning. In case you've been living under a rock, this month alone has brought an influx of trends redefining our shopping identity: bandage dresses (really the Hervé Léger dress), recession core, and the "New England Summer" aesthetic. And, as if we're not already spending enough, there's yet another trend tempting us to swipe our cards: jelly shoes.

Of course, jelly shoes are far from new. While the popular footwear style is undeniably equal parts chic and comfortable, it's more than just a PVC shoe. The look originated post-World War II as a cost-effective alternative to shoes made from natural textiles such as leather and cotton. The first PVC shoe is believed to have been created by the French company Sarraizienne in the 1950s, often worn by fishermen due to their affordability and easy-to-clean design. By the '80s, PVC footwear had evolved to the term "jelly shoes" when Tony Alano and Nicolas Guillon launched their company of the same name. Major fashion houses, such as Thierry Mugler and Jean Paul Gaultier, started incorporating the style into collections. (Gaultier even collaborated with jelly shoe icon Melissa in May 2023.) Celebrities like Taylor Swift and Rihanna have also embraced the trend, proving its staying power.

If you couldn't tell, jelly shoes are back, and we're here for it. Today's versions go far beyond the fisherman sandal, with silhouettes ranging from ballet flats to platform heels featuring playful details like hearts. Whether you want to nail the TikTok fisherman aesthetic in a chic way or simply want another fun summer shoe, shop our curated guide of the best jelly shoes ahead.

from POPSUGAR Fashion https://ift.tt/kW9lVB5

This Is What Fashion People Are Now Wearing With the Accessory Trend Everyone *Was* Wearing With Jeans

It's all you need to look chic.

from Latest from Who What Wear https://ift.tt/nbYFEAS

Every Fashion Person Agrees: A Confident Summer Starts With the Perfect Sunglasses

Here's where we're shopping for ours.

from Latest from Who What Wear https://ift.tt/lNqH5nv

9 Cult Buys Fashion People Will Be Wearing the Entire Summer

Suitcase-worthy.

from Latest from Who What Wear https://ift.tt/cH7pYox

Katie Sturino's Next Chapter: From Founding Megababe to Becoming a Novelist

Hear her story here.

from Latest from Who What Wear https://ift.tt/IycnQk3

Free People Stans to the Front: Score These 37 Stunning Items on Sale Now

Score up to 50% off!

from Latest from Who What Wear https://ift.tt/ESchKHu

I'm a Shopping Director and Live in Banana Republic—These Are the 40 Items I Think Are the Chicest Now

Women's and men's styles!

from Latest from Who What Wear https://ift.tt/PirKz6Z

It's Sandal Season—5 Chic Styles That Pair Perfectly With Skirts

Très chic.

from Latest from Who What Wear https://ift.tt/R71OJdf

No One Will Wear This New Legging Trend With Sneakers—Just Heels

Including Hailey Bieber, apparently.

from Latest from Who What Wear https://ift.tt/bwU8QiW

Orange Nails Are All I Want to Wear Right Now—17 Designs I've Screenshotted

From Aperol tips to citrus glaze.

from Latest from Who What Wear https://ift.tt/cAIrOEC

Stylish Women Everywhere Are Wearing This Elegant Dress Style RN—5 Outfits That Prove It's as Timeless as It Is Trendy

Classic yet so chic.

from Latest from Who What Wear https://ift.tt/LyvcPW3

10 Fashion Trends Set to Define Euro-Summer 2025

Europeans do it better.

from Latest from Who What Wear https://ift.tt/NDa5LRG

If You Wear This Jean-and-Flat-Shoe Combination While Traveling, I'll Know You Have Cool Style.

A go-to chic travel outfit is a must this season.

from Latest from Who What Wear https://ift.tt/u10r6XN

This One Retailer Is Filled With Summer Staples and Beauty Essentials Under $50

From basics to French pharmacy skincare.

from Latest from Who What Wear https://ift.tt/mUsXjbv

From Head-to-Toe, This Is the Exact Summer Maxi Dress Outfit L.A. Girls Are Wearing

The new summer uniform is here.

from Latest from Who What Wear https://ift.tt/YcFDlUG

Our Editors Have Stayed At Many Stylish Hotels in Paris, But These 8 Are Their Favourites

Bienvenue.

from Latest from Who What Wear https://ift.tt/JWj710U

If You're Over the Navy Bag Trend, This Is the Buzzy Handbag Color Fashion People Want Now

Summer's biggest bag color trend is here.

from Latest from Who What Wear https://ift.tt/WCIwOrQ

If I Were Headed to Puglia, Majorca, or Maui, Here's Everything I'd Pack

Vacation-ready finds.

from Latest from Who What Wear https://ift.tt/CjadhZ4

Stop Right There: Skip The Baby Pink Color Trend For This Vibrant Alt Instead

It's giving major tropical vacation vibes.

from Latest from Who What Wear https://ift.tt/2vbTBQM

No Need To Look Anywhere Else—These 36 Revolve Summer Accessories Are All You Really Need

No Need To Look Anywhere Else—These 36 Revolve Summer Accessories Are All You Really Need

from Latest from Who What Wear https://ift.tt/3f97QCZ

It Girls Are Bringing Back Every Millennial's Favorite "Dated" Basic to Wear With Leggings and Elastic-Waist Pants

There's a 90% chance you own it already.

from Latest from Who What Wear https://ift.tt/X3j2Vxt

The 9 Most Comfortable Wedding Shoes, According to Real Brides

Rihanna's Go-To Body Luminizer Is Back, and It's Basically Guaranteed to Give You Beach-Goddess Skin

Glow like Rih.

from Latest from Who What Wear https://ift.tt/ORg1E2B

Fashion Parents, This One's for You: 36 Essential Items to Help You Thrive This Summer

Everything from bottles to baby swimsuits.

from Latest from Who What Wear https://ift.tt/iANMJBw

Meet the Baby Essentials My Stylish Mom Friends Actually Swear By

Because safety, quality, innovation, and style can coexist.

from Latest from Who What Wear https://ift.tt/Cn8p9fm

Forget a White T-Shirt—This Pretty Top Is the Hero of My Summer Wardrobe

And it looks so chic with jeans, shorts and skirts.

from Latest from Who What Wear https://ift.tt/7lO3yzR

Finally, I've Found a Lip Liner That Actually Lasts Beyond 1pm

No ghosting here.

from Latest from Who What Wear https://ift.tt/gpGiBHl

I'm Calling It: Zara Is Doing This Pretty Summer Print Better Than Anyone Else Right Now

Polka dots are a big trend this summer.

from Latest from Who What Wear https://ift.tt/HlCOLav

Anyone With Good Taste in Shoes Will Run to Order These New Adidas It Trainers

Dakota Johnson already did.

from Latest from Who What Wear https://ift.tt/vPbr5Np

White Linen Trousers Are Eternally Chic, But This Darker Alternative Is Just As Elegant for Summer

It's just as versatile as white.

from Latest from Who What Wear https://ift.tt/6DX0o5d

Beauty Editors Know Blue Mercury Has the Best Niche Beauty Products—11 (On-Sale!) Hidden Gems

Some items are up to 50% off.

from Latest from Who What Wear https://ift.tt/0eUjElu

See You in the Fall, Skinny Jeans—This Trend Is So Much Better For Summer With Flats

Casual, chic, and comfortable all in one.

from Latest from Who What Wear https://ift.tt/AXGwejN

Guess Who Just Paired the Dress Trend Every NYC Girl Owns With 2025's Most Controversial Flat-Shoe Trend

Hint: She's very famous.

from Latest from Who What Wear https://ift.tt/Wdqpujo

Reformation Is Having a *Secret* Sale—23 Items I'm Rushing to Buy Before They Sell Out

Join me.

from Latest from Who What Wear https://ift.tt/gYCETz6

How to Style the Loewe Bags the Fashion Set Is Coveting This Summer

From coffee runs to beach escapes, these are the bags we can’t shut up about

from Latest from Who What Wear https://ift.tt/J5uyTcZ

Swim, Sandals, and SPF—30 Editor-Loved Summer Sale Finds From Anthropologie, Everlane, and J.Crew

Vacation-ready deals until June 15.

from Latest from Who What Wear https://ift.tt/wIeHcRY

This Casual Red Carpet Jewelry Trend Is Seconds Away From Being Everywhere

Maximalism is so back.

from Latest from Who What Wear https://ift.tt/JurT38E

11 Stylish Nordstrom Sunglasses, Starting at Just $15

Summer is the perfect opportunity to restock your closet. Whether that means hunting down new shoes to pair with a wedding guest dress, finding the perfect swimsuit for your body type, or discovering a pair of sunnies you'll wear everyday. If you're in the market for the latter, we've pored over Nordstrom's selection of sunglasses to curate the best.

Nordstrom's expansive inventory includes all sorts of brands and styles, and we've cherry-picked a solid list that inclues both trending and timeless options. We've even tested some of these sunglasses ourselves - wearing them to gauge their comfort level and durability. The result? A fail-proof selection that will work with a variety of face shapes, styles, and budgets.

If you're looking for a modern cat eye, we found the perfect pair in an irresistible shade of burgundy. Prefer an oversize shape? We uncovered a couple of statement options that won't disappoint. From chunky, retro-inspired aviators to patterned, angular shapes and everything in between, we've made it easy to hone in on the perfect pair of sunglasses this season. Whether you're looking to spend less than $20 or are ready to invest in a designer pair you'll wear for years, find exactly what you're looking for in our picks ahead.

from POPSUGAR Fashion https://ift.tt/hrCEFBa

Suit Up—These New Cartier Timepieces Elevate Every Summer Look

A style as precise as you are.

from Latest from Who What Wear https://ift.tt/LbKBTtJ

Haven't Been to Madewell Lately? 36 Summer Clothing Styles I'd Snatch Up ASAP

Hurry—these pieces are bound to sell out.

from Latest from Who What Wear https://ift.tt/lB0psj1

Lily James Wore the Handbag Brand That's Secretly Giving The Row a Run for Its Money

In-the-know fashion people are obsessed.

from Latest from Who What Wear https://ift.tt/qvEVTaY

Instead of Strapless Dresses, Fashion People Are Wearing This Elegant Trend to Summer Weddings

Where Sofia Richie Grainge leads, I will follow.

from Latest from Who What Wear https://ift.tt/M0rCWKz

15 Stylish Sandals From Amazon That Are a Steal - All Under $50

Sandals and summer go hand-in-hand, just like ice cream and beach days, or, since we're talking fashion, flowy dresses and bikinis. But buying new ones yearly - or even replacing worn-out pairs - can get expensive. We know you already know that, which is probably why you're here, checking out our guide to the best sandals and summer shoes Amazon has to offer. The retailer is one of our favorite places to find shoes of all kinds (including heels, sneakers, and even designer shoes) when we're in a pinch and need that two-day shipping or when we want to cut back on spending and get savvy.

Ahead, we've rounded up the 15 best pairs of sandals from Amazon for summer. We scoured the brand's bestselling sandals page to find the ones that will serve you best, from strappy sandals and braided styles to waterproof pillow slides and a block-heeled option for those who like a little extra height. We included a range of prices, too, starting at $14. Keep scrolling to shop our selects.

from POPSUGAR Fashion https://ift.tt/Wzd3yJQ

It's Not "Ugg Season," But Cool Fashion Girls Know the One Outfit That Makes Them a Year-Round Shoe

Follow Bella Hadid's lead.

from Latest from Who What Wear https://ift.tt/LGzRT3v

Amal Clooney Just Wore the '90s Dress Trend You're Guaranteed to See at Weddings This Summer [clone]

She's a pro at special-event dressing.

from Latest from Who What Wear https://ift.tt/z92r0jB

Believe It or Not, This Is the It-Girl Shorts Trend of Summer 2025

Confirmed by Emily Ratajkowski and Hailey Bieber.

from Latest from Who What Wear https://ift.tt/6nQFN2W

A Closer Look: Gracie Lawrence's Tony Awards Ensemble Hits the Spot

An exclusive photo diary with the rising stage star!

from Latest from Who What Wear https://ift.tt/i9bwuzK

How Science Communicator and Infectious Disease Epidemiologist Jessica Malaty Rivera Has Made Science Accessible

Hear her story here.

from Latest from Who What Wear https://ift.tt/fbZMFH3

Is It Just Me or Is Everyone With Great Taste Suddenly Wearing This One Very Specific, Expensive-Looking Dress Trend?

From the colour to the material, everything about this dress looks so rich and expensive—even when it's not.

from Latest from Who What Wear https://ift.tt/XFY1WDe

8 Summer Buys That Zara Is Doing Better Than Anywhere Else

Consider this my summer wish list.

from Latest from Who What Wear https://ift.tt/MV2ecfD

Forget Trends, I Always Prioritise These “Dated” Dresses

Plus, sandals you can walk for miles in.

from Latest from Who What Wear https://ift.tt/tPoQVh5

The Style Set Is Going to These NYC Brunch Spots This Summer—Here's What They'll Wear to Each

Brunch is served—in more ways than one.

from Latest from Who What Wear https://ift.tt/HjC1GbR

I've Tried Every It Mascara—This One Is Actually Worth It

Your lashes will thank you.

from Latest from Who What Wear https://ift.tt/cD8fdWO

This Uncommon Shoe Color Looks So Fresh With All-White Outfits

Mandy Moore gets it.

from Latest from Who What Wear https://ift.tt/wrf0kqJ

Our 15 Favorite Reformation Pieces, From Wedding Guest Dresses to Swimwear

Reformation is a brand that's hard not to know. The sustainable Los Angeles-based fashion label is adored by the likes of Kendall Jenner, Meghan Markle, and Taylor Swift - along with countless others, including PS editors, and most likely, you. The brand's repertoire isn't known for just one thing. While its dresses are the ultimate fan-favorite, Reformation's influence stretches far beyond that, with must haves in every category, from tops and bottoms to footwear, accessories, jewelry, and even the bestselling, '90s-inspired Cary jeans. But with price tags that mostly land in the three dollar sign-range, a full Reformation shopping spree isn't always realistic. That's why we're all about choosing the right pieces and why we've curated this guide to the brand's bestsellers for every Reformation lover, new or seasoned.

Ahead, we've rounded up the 15 best Reformation pieces to consider coveting for fall, from everyday dresses that'll take you from the office to happy hour and wedding guest dresses to tops that are perfect for layering. We even included options at a range of price points, along with PS editor favorites, styles in trending prints, and more. Keep scrolling to shop our selects.

from POPSUGAR Fashion https://ift.tt/Kafok05

I'm a Gen Z Shopping Editor—I'm Eyeing These 34 Incredibly Cool Sale Finds From J.Crew and Gap

From now through June 9.

from Latest from Who What Wear https://ift.tt/u6aEW7N

27 Crochet Pieces From Zara, H&M, J.Crew, and More That Scream Cool Girl

You'll wear these on heavy rotation.

from Latest from Who What Wear https://ift.tt/ylozn0m

I Spent Hours Searching for Expensive-Looking Swimwear—These High Street Finds Impressed Me the Most

The countdown to holidays is on.

from Latest from Who What Wear https://ift.tt/otrJGhn

This Is *the* French-Girl Blouse to Wear With Capris—Fair Warning: It's Selling Out Like Crazy

Kristin Davis just wore it in Paris.

from Latest from Who What Wear https://ift.tt/puN65do

Confirmed: This Is the Sneaker Color Fashion People Are Swapping Their White Pairs For

It's true.

from Latest from Who What Wear https://ift.tt/19Rzl2E

I Never Miss a Good Shopbop Sale—These 39 Chic Summer Finds Are Too Good to Pass Up

Take an extra 25% off.

from Latest from Who What Wear https://ift.tt/ce59EWR

Pink Guava, Pink Sugar, or Birthday Cake? The Most Viral Summer Fridays Balms, Ranked By Me

This one might be my all-time favorite.

from Latest from Who What Wear https://ift.tt/AWDv3GJ

I Want to Dress Effortlessly Cool This Summer—9 Pieces That Just Get It

Screenshot. Re-create. Repeat.

from Latest from Who What Wear https://ift.tt/UbsTHVR

J.Law and Ashley Olsen Agree: This $33,000 Bag Is Chicer Than a Margaux

No wonder it's so hard to find one for sale.

from Latest from Who What Wear https://ift.tt/OmEchqa

Alix Earle’s Comment Section Is Swarming With “What Body Shimmer Is That?!” Here’s the Reveal

I sense a best-seller.

from Latest from Who What Wear https://ift.tt/Qd8pmhP

Dua Lipa's Grand Prix Manicure Was So Chic for Summer, I'm Still Thinking About It a Week Later

Swooning!

from Latest from Who What Wear https://ift.tt/pZVx2GC

I Want to Look Elegant and Put-Together This Summer—9 Skirt Trends That Nail the Brief

Summer is finally here!

from Latest from Who What Wear https://ift.tt/PsauNjd

Amal Clooney Just Wore the '90s Dress Trend You're Guaranteed to See at Weddings This Summer

She's a special event dressing pro.

from Latest from Who What Wear https://ift.tt/V5GxiFB