Friday, July 10, 2026

Cool People (Including Me) Would Buy These 46 New Arrivals From Ref, Shopbop, Zara, and J.Crew

Summer is still in full swing in my own closet and at all of my favorite retailers right now. At Reformation, Shopbop, Zara, and J.Crew, the new arrivals just keep coming, and I'm here to report on the latest bunch because they're really that good. I plopped myself on my couch (importantly, right in front of the AC) and spent my summer Friday doing a deep dive through all four sites. The number of tabs I had open at one time may have had my laptop making a certain whirring sound, so if you work in Who What Wear's IT department, consider this my formal apology.

Everyone else, though, consider this my gift to you: a few hours of labor and some minor tech issues to produce 46 of the coolest new arrivals on my radar, from the airy Zara top I just ordered and wore straight away (pictured here) to the Reformation sandals that are sparking a new shoe color trend. Below, shop the new arrivals that only the very chicest people will put in their carts, all handpicked by me.

Zara

Reformation

Shopbop

J.Crew



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A Hot New Bombshell Has Entered the Villa—Here's What I'd Pack for Fiji If I Were Cast

I may have begun my first-ever season of Love Island USA six weeks ago, but I'm not new to the franchise—and the drama, of course. I've done a pretty good job of staying in the loop and keeping up with the Islanders on social media. I'm extremely familiar with the incredible vintage Cavalli looks that Leah Kateb wore in the villa and Olandria Carthen's heel collection that had everyone thinking she was at least 5'9" with a modeling contract. As a fashion editor, I notice showstopping looks, especially when they're televised.

Now that I'm 32 episodes deep into season 8, I've been thinking a lot about what I'd wear if I were ever cast on Love Island USA. (I'm a 28-year-old Gen Zer with lots of opinions and a crippling fear of how I'd be perceived by millions every day, so I don't actually want to be on the show. But a girl can dream.) Since this show has been consuming my evenings and social feeds for over a month, I decided to curate a packing list for a hypothetical extended vacation to Fiji. I scoured the internet for looks that would be perfect for the main events that happen in the villa. If you're ready for sexy dresses, sheer details, unique bikinis, fun heels, and more, keep scrolling.

First Impression

Vacation wear

(Image credit: @jemma.mci, @raeannlangas, @chasemarieee, @_sierramayhew)

When you enter the Love Island villa for the first time, you're not just introducing yourself to your fellow castmates; you're introducing yourself to the world. It's only right that you do so in style.

Daytime in the Viilla

Vacation Outfits

(Image credit:  @rayan.xasan, @aniyahmorinia, @chey_maya, @chasemarieee, @hannahlovey)

Every morning, the women get ready while the guys they're coupled up with serve them breakfast in the Glam Room. The women put on a full swimwear look to roam around the compound, tan, pull people for chats, work out, and gossip. Sounds like my ideal day. It's during this time that Islanders typically yell, "I got a text!" when they're notified that there's a challenge or recoupling night on the horizon.

Evening Chats

Vacation wear

(Image credit: @styledsara, @fashionwithjazz, @summerrachelwarren, @loriharvey)

Once the sun goes down, the couples all get dressed for the evening in full glam and entirely new head-to-toe looks. Similar to daytime in the villa, the couples use this time to explore new connections, spend time with their partners, or simply recap what drama ensued that day. There's no shortage of hair, makeup, and outfit inspo for viewers.

Recoupling at the Fire Pit

Vacation wear

(Image credit: @pierrahh, @sandrashehab, @raeannlangas, @indyabrown)

Recoupling nights are always the juiciest. This is when America's votes and opinions about the couples are revealed, people get eliminated, tensions rise, and unexpected pairings form. I like to think of it as the night to wear a revenge look, and all the pieces below embody that spirit.



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Cool People (Including Me) Would Buy These 46 New Arrivals From Ref, Shopbop, Zara, and J.Crew

Summer is still in full swing in my own closet an...