Monday, December 3, 2018

The Victoria's Secret Fashion Show Was More Playful Than Ever, Thanks to This Collaboration

For the second year in a row, an unexpected designer collection added to the Victoria's Secret Fashion Show. The lingerie brand previously partnered with Balmain on a collection both for the runway and in stores. This time, Victoria's Secret collaborated with Mary Katrantzou for its show in New York City.

The collaboration was a major departure from last year's edgier one. While the Balmain collection typified Creative Director Olivier Rousteing's sexy and overembellished designs, Katrantzou offered more playful lingerie, athletic apparel, and sleepwear. Referred to as the "Queen of Prints," the Athens-born, London-based designer recently celebrated her brand's 10th anniversary during London Fashion Week.

"Everything that Victoria's Secret creates is about a woman feeling confident and empowered - and also having fun with what she is wearing," Katrantzou said in a press statement. "This collaboration is going to be bold, fun and playful."

As with the Balmain collection, the Katrantzou collection was featured during the runway show, and select looks will later be carried in stores and online. Ahead, see pictures of Katrantzou's joyful designs on the runway and browse her previous designs, as well as last year's Victoria's Secret designer collection.



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